SHINERS?--OR SHAMERS!    DO 241   6/73

HOW TO DISTRIBUTE LITERATURE!

         1. IF YOU DO IT THE RIGHT WAY, THE DEVIL WILL FIGHT YOU! If you never get any objections, you must not be doing the job. I WOULD RATHER SEE THEM GIVE ONE WORD TO 1000 THAN 1000 TO ONE! MAIN OBSTACLES TO DISTRIBUTION:
                  1) Too busy talking to each other.
                  2) Too big a hurry to get somewhere. Even if they're on their way somewhere, they can "sell" every step of the way, but they don't because
                  3) They have the idea they have to stop to explain it to everyone.
         2. If my Letters can't sell themselves & aren't clear enough to explain themselves, what good are they? Their job is just to get it into the hands of the people. The main idea is to get the literature out. It doesn't need explanation. It will explain itself. I have had salesmen overexplain things to me, where I wasn't even curious to see it. Leave something up to their curiosity. Curiosity will inspire them to read it. I'm jealous of the Words of the Lord! TELL THOSE KIDS I CAN DO MY OWN PREACHING! I don't need them to do it for me & I think the Letters do a better job than they can. All I need is sweet, bright-eyed happy kids to get it into their hands. I am not for this high-pressure salesmanship & all this explanation.
         3. The public couldn't pay enough for one of those Letters! The kids are not selling Letters. The public should be thankful to get one! THE TOKEN DONATION IS JUST SOMETHING TO HELP PAY FOR EXPENSES. They're not paying for the Letter. The main idea is to get the Letters in their hands. STOP SERMONIZING! THE FOURTH OBSTACLE TO DISTRIBUTION IS DREAMING with their eyes in the sky, not even looking at the people they're passing, much less offering them any lit.
         4. Number 5, they're too busy talking just to one person OR WITNESSING. The LITERATURE is their witness. Sometimes I think it's a matter of pride. They'd rather stand there talking to people & kind of hide their lit instead of GOING ALONG LIKE A HUMBLE LITTLE NEWSBOY OFFERING THEM TO EVERYBODY IN THE STREET.

BE GOD'S NEWSBOYS!--WITNESSING IS OUR MAIN JOB, NOT WINNING!

         5. WE CAN'T POSSIBLY REACH ENOUGH PEOPLE IN OUR PERSONAL WITNESS, SO GOD GAVE ME THE ANSWER: Literature!
         6. It's not the kids' responsibility to preach a sermon & persuade them. Our main job is not soul-winning, but witnessing! Our main job is not THEIR witnessing, but MY witnessing. There are millions of people downtown every day. It's pitiful how few pieces of literature are getting out. They're just not doing it right. They should be going down sticking it under EVERYBODY'S nose for them to see!
         7. They're not the ones now preaching the sermons. It's God WHO IS PREACHING THE SERMON THROUGH THE LETTER ITSELF & THEY are only delivery boys & paper boys! That may hurt their pride, some of these people who like to preach so much or talk so much, but it's the truth! If the people get it in their hand, if they ARE a sheep, God says, "My sheep HEAR My voice & they FOLLOW!"--When they read it, they're going to hear His voice & they'll find you out wherever you are!--They'll be chasing YOU around. THE SHEPHERD JUST CALLS & THE SHEEP FOLLOW HIM. But our kids are out spending all their time chasing sheep & trying to follow THEM instead.
         8. Most of the newsboys some places just stand there & never say a word. If you just stood there with one in each hand, if they're interested, they'll come & look. The literature is the sermon. The IDEA of the literature is to SAVE having to preach all these sermons & doing all these hours of exhausting witnessing! If they're interested, they'll ask questions. If they're sheep, they'll follow. You don't have to go chasing them down the street! You're out there preaching yourselves, instead of trusting GOD to use the WORD!
         9. For God's sake, why don't you leave something up to the Holy Spirit? Can't you trust GOD once you've given them the WORD? It's not OUR job to win them or drag them in! It's only our job to DELIVER the Message, & once you've got it stuck in front of their nose, you've delivered the Message & if they don't accept it, that's their funeral, even if they don't even take it in their hand! You want to get out there & brag about how you're living. But HOME LIVING IS NOT OUR MAIN MESSAGE, as though organising a Home is the ultimate end!--It's just a sample that proves the Words!

STATISTICS, RECORDS & QUOTAS REQUIRED TO SEE RESULTS!

         10. KEEP AN ACTUAL RECORD FOR EACH PERSON. The WORLD puts their salesmen on quota systems, why can't we do it with GOD'S Work? Put the pressure on! If they'd been doing the job like they SHOULD have been, we wouldn't HAVE to put the pressure on. WHAT DID THE LORD OF THE HARVEST DO WHEN HE CAME BACK & FOUND THEY WEREN'T DOING THE JOB?--HE PUT THE SCREWS ON! The man with the talents the same.

CIRCULATION BOTTLENECK--GET OUT OF HOMES & DISTRIBUTE!

         11. CIRCULATION IS OUR BOTTLENECK NOW. Thank God we're beginning to print, but DISTRIBUTION is our problem. They're still out there trying to give the Holy Ghost sample, but they've HAD it! From now on THEY & THE MO LETTERS ARE THEIR HOLY GHOST SAMPLE, their witness, the Message & that's all they're responsible for! THEY DON'T HAVE TO HAVE A SONG & DANCE, LET'S GET OUT THE MESSAGE! God has provided a means to get out the Message & at the same time a means of support in return by selling it or giving it away for a donation, whatever you want to call it. The labourer is worthy of his hire. The delivery boy delivers the message. He gets his tip. The paper boy delivers the paper. He gets his pay. There's no excuse for us not getting it out!

WE ARE IN A WAR--BULLETS OR BALLISTICS?

         12. INSTEAD OF GETTING OUT THERE & SHOOTING THE BULLETS & HITTING WHOEVER THEY CAN HIT, they're out there explaining the principle of the guns & giving lessons in ballistics! It's just that ridiculous, to stand there & explain it! So if he doesn't want it after you've explained the whole science of ballistics, you've completely wasted all that time! Just go down the street & shoot at everybody with those little bullets & they're bound to hit a few at least!
         13. We are in a war, Brother! This is a serious business! We're not playing games! We're not taking a summer vacation! SOME OF US ARE WORKING LIKE MAD TO GET THE THINGS OUT & IN PRINT, BUT THEN SOME SOLDIERS ARE JUST LAZILY DREAMING around passing them out haphazardly here & there with not much motivation & no sense of urgency.
         14. This is serious business: We have the fate of the world in our hands! But some of our soldiers are strolling up & down the streets chatting with each other or staring into the sky or in too big a hurry to get somewhere or too busy preaching sermons & showing how much you know about ballistics! We're working hard, but if THEY don't get out there & USE it, all our work is in vain! We're stymied right at the point of final accomplishment & the WHOLE REVOLUTION IS IN VAIN IF WE'RE NOT GETTING THE MESSAGE OUT TO OTHERS!

JOB OF THE SHEPHERD--FEED, LEAD & HOUSE! JOB OF THE SHEEP--PRODUCE!

         15. The shepherd's job is not only to feed his flock & lead his flock to good pastures & protect his flock, but if the end result is ignored--wool, meat & lambs--he'll fail, lose & starve! If he feeds & leads & protects them well, but they don't produce any wool & they don't bear any lambs, his whole job is defeated. It's the shepherd's job not only to feed & lead & protect & care for & heal, but it is his job to see that those SHEEP DELIVER the GOODS--produce the WOOL & bear the LAMBS! The wool, brother, is what you make your money out of. That's what really keeps you going, & the lambs are the disciples! They perpetuate the flock. In the goat business, it's not those KIDS that are your money: It was the MOHAIR that was produced!
         16. You tell those sheep that it is the shepherd's job to feed & lead & house, but if the sheep don't get out there & produce the wool & the meat & deliver the lambs, the whole thing is defeated! Because IF YOU DON'T HAVE MORE LAMBS, PRETTY SOON YOU'LL HAVE NO MORE FLOCK! AND IF YOU DON'T KEEP SHEARING THOSE SHEEP TO GET THE WOOL & keep getting rid of the SICK ones who don't produce wool, YOU'RE GOING TO GO BROKE in the process & wind up with NO sheep & NO money & all the rest of your work is in vain!
         17. We'll be passing out VERY FEW FREE TRACTS.--We won't use them as substitutes for Letters, but as BONUSES for those you have time to witness to personally AFTER you've passed out your Letters. We can also offer FOREIGN LANGUAGE TRACTS TO FOREIGNERS who can't speak our language. We're going to have a MINIMUM on the Letters & a MAXIMUM number of free tracts allowed. We ought to be tougher, harder & even stricter & WORK EVEN HARDER IN THE LORD'S WORK THAN WE DID FOR THE SYSTEM! We should be more faithful for the LORD than in the WORLD & keep more accurate records for HIM than for filthy LUCRE! We're going to have to give an account for every IDLE WORD, so Somebody must be keeping TRACK of those words somewhere! So why shouldn't we require these kids to keep track of every idle MOMENT, every idle MO LETTER & every wasted PENNY?
         18. If we've got people who don't want to work, we've got to get rid of them.--But we must warn them first. If the SHEEP don't get the job done, it's not always their fault.--It's oftentimes the SHEPHERD'S fault.--And if you UNDER-shepherds don't get the job done, it's MY fault if I haven't warned you!
         19. If they know their life depends on it, they'll get them out!--And it does!--Their life with US! The days of their ignorance are past! At least one day a week we should make EVERY person go out, top staff & EVERYBODY! Some haven't been willing to do their best for the LORD, so now we're going to see if maybe they'll do it for MONEY! It's a matter of reward: GOD USES BOTH AWARDS & PUNISHMENTS.
         20. We're going to award those who get the job done & punish those who fail to produce! We're going to require them to spend that time in the field & to get out a certain quota. You've got to give some kind of reward to the guy that's diligent!--And chastise those who aren't!--WITHOUT CIRCULATION THE BODY WILL DIE! I'LL BE THE HEART THAT'S PUMPING THE LIFE'S BLOOD TO YOU, BUT YOU KIDS HAVE GOT TO BE THE CORPUSCLES WHO DELIVER IT TO EVERY SINGLE CELL!--And you've got to GET something for it or we'll not survive!

OUR MAIN MOTIVE--OBEY GOD & GET THE MESSAGE OUT! REWARDS & CHASTISEMENTS!

         21. OUR MAIN MOTIVE SHOULD BE TO OBEY GOD & GET THE MESSAGE OUT, the Wonder Working Words to the waiting World!--Millions for the billions! But maybe some of you need a little ADDED incentive to make you keep moving & not waste much time & really try to reach as many as possible.--GOD gives rewards & chastisements, so why shouldn't we?--HE gives EXTRA blessings to those who do MORE than their DUTY & who are EXTRA diligent.--He also sets minimum standards: "To him that hath, it shall be given, but to him that hath not, it shall be taken away! Give & it shall be given! WHATSOEVER A MAN SOWETH, THAT SHALL HE ALSO REAP! The labourer is worthy of his hire! Muzzle not the ox that treadeth out the corn!"--Mat.25:29; Luk.6:38; Gal.6:7; Luk.10:7; Deut.25:4.
         22. But maybe if we say, with what measure you mete it out, it shall be meted unto you & we REWARD THE HARD WORKERS FOR THEIR DILIGENCE & CHASTISE THE LOAFERS FOR THEIR SLOTHFULNESS, then maybe some would be inspired to do better. What about a movie for the top two & KP for the bottoms?--Or ten-percent of the take for everybody?--You already get your room, board, clothing & all your NEEDS: What about a little EXTRA reward for a few luxuries like an extra meal out, a movie, a ride or something? THERE MUST BE SOME WAY WE CAN INSPIRE YOU TO DO BETTER!
         23. Get out & do your best for Jesus & lost souls!--And God Himself will reward you with everlasting souls & joy of the Lord! Well done, thou good & faithful servant!--Enter thou into the joy of thy Lord!--They that win many shall shine!--But some will be ashamed!--WHICH WILL YOU BE?--A SHINER?--OR A SHAMER?--Mat.25:21; Dan.12:2-3. GOD HELP YOU!

TEN TOP TIPS ON DISTRIBUTING LIT!

         24.
TEN TOP TIPS:
                  1) LIT IS WIT! The LITERATURE is your WITNESS, so save your sermons & git the lit out! Act now, talk later! Literature first, witness later! Saturate first, salvage later! Sell first, yell later!--When you've completely covered an area as fast as you can, like a station, park, beach, walk, square, building, bus, train, plane, etc., offering, selling or giving it to everyone you possibly can, then go back & see who's reading it or interested & talk to them if you must or feel led, while you sit & rest a bit maybe--but not long!
                  2) SHOOT AT ALL, BUT AIM AT YOUNG & OLD! Free the freaks! Bop the boppers! But bolster the oldsters! Never underestimate the power of grandparents!--They love children & young people & like to help them. They're ready to die & want to do good while it lasts--especially for you kids!--And they've got the goods to do it with! Gold the old!
                  3) AVOID THE DEVOID!--The devoid of understanding, love & patience, like possibly parents & police: It's the jealous parents & the weary wardens you have to look out for! If you see trouble coming, hide your ammo & walk the other way. He who fights & runs away, lives to fight another day! DON'T: Annoy business places, peddle on private property, stand in front of their window displays or compete for their customers! Stay away from other newsstands & paper peddlers--they'll report you!
                  4) BE A SAMPLE, NOT A SERMON! SAMPLES SELL SERMONS! No sample, no sale! A salesman IS a sample! You're the sample, the lit's your salestalk. The sample sells the salestalk. You're the product & proof it works! SMILES SELL SAMPLES! SMILE, DARN YA, SMILE! They'll buy the sermon to find out why you're happy!
                  5) TAKE A TIP! Only free to freaks who're broke!--And only free above your quota: FREE'S FREEZE FUNDS! THEY'LL NOT THINK IT STRANGE YOU DON'T HAVE CHANGE: JUST THANK'M FOR THE DONATION! AND DON'T GIVE CHANGE IN EXTRA COPIES!--Remember: One each to ten, not TEN to ONE! Count it as a gift!
                  6) SET QUOTAS!--Like at least 20-40 copies per person per day; a minimum of their value in take-home pay, like $5-10 per person per day for expenses; & no less than 3-5 hours in the field each day--with no maximums!--Hallelujah?
                  7) REWARDS! Like 10% commission over quotas?--Amen?
                  8) FREE TIME! Can quit when quota reached early!
                  9) SHINES TO SHINERS! Treats & trips to top teams!
                  10) SHAMES FOR SHAMERS! Bottle-washing for bottomers!


Copyright (c) 1998 by The Family